Why do families choose your school? Day by day? Year after year? Effective Boards understand and help deliver on the school's Unique Value Proposition (UVP), a concise statement that clarifies how you address families’ needs and what distinguishes...
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March 28, 2014
In today’s technology-savvy, interconnected world, the very people Catholic schools are trying to reach are inundated daily with a constant stream of content competing for their attention. A branding strategy is essential to the school’s ability...
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November 9, 2012
It's just one little word: And. But in the deliberate work of sustaining Catholic education, “and” is a strategic imperative. In the first of Ten Essentials for Sustaining Catholic Education, we remind schools and their...
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